sponsored content:
share your thought leadership expertise

Sponsored Content puts your brand in full control of the narrative while leveraging the authority and reach of BTN’s editorial environment. This format allows you to educate, influence, and engage business travel decision-makers through a compelling, custom-built article experience.​

View Sponsored Content Article library

BENEFITS OF SPONSORED CONTENT

  • Travel managers trust your brand

  • Demonstrates credibility and positions you as an authority in your sector

  • Increases brand exposure and nurtures leads

  • Grows reputation to engage new and current customers

What’s Included​

  • 100% Brand-Controlled Article — your message, your point of view​

  • Rich Media Integration — embed video, animations, charts, infographics, and interactive elements​

  • Editorial-Style Presentation — credibility and engagement within BTN’s trusted environment​

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Distribution & Visibility​

  • Featured Coverage in BTN Daily during the week of August 5​

  • Prominent Homepage Placement on BusinessTravelNews.com​

  • Persistent Visibility in the right column across all article pages​

Average Stats:

  • Page Views: 500-1000

  • Time on Page: 1-2 minutes

  • Total Impressions: 150,000+

Cost $15,000/article

btn Promotion of sponsored content

One month placement in the sponsored content section on the BTN homepage

Featured in the sponsored content right column on all pages of BTN for one month

One week placement in the BTN Daily newsletter

Your content will remain live a minimum of 3 months in the ‘Sponsored Content’ section on the BTN website