Connected TV
Connected TV (CTV) is the fastest-growing tactic of digital marketing spend and will be increasingly essential to your B2B travel marketing strategy. Target BTN’s 1st Party Audience with a premium CTV video ad campaign reaching cord-cutters and streaming TV viewers across all device types, including connected TVs, desktop, mobile, and tablets.
Campaign Includes:
•Targeting of BTN’s 1st party audience.
•Pre, Mid, and/or Post-roll ad insertion of :15 or :30 video ad, flighted for 30-days across premium CTV inventory partnerships including Hulu, Sling, and more.
Performance Indicators:
•Impressions, Completed Video Views, Video Completion Rate, and Viewability.